Create a Movement, Inspire Change - Your handpicked collection of all the Roozt items you love, supporting your cause. Start Your Movement

Talk about standards! PIF Apparel's standard when it comes to choosing charitable partners is reassuringly high. Why? Because they believe that any charitable organization that asks you for your hard earned money has the duty to use that money to directly benefit the cause they represent. PIF is all about accountability and transparency, choosing only to partner with charities that have at least a three out of four star rating with Charity Navigator, a company that screens and evaluates potential partners. PIF sees it as their duty to provide customers not only with viable organizations to donate to, but to equip them with knowledge about the various causes that need their help so they can discover all the ways to Pay It Forward.
To maximize the effectiveness of their customers' giving, PIF chooses only to represent, support and partner with the most fiscally responsible non-profits in the world. They operate a platform of responsible giving, only contributing to the charities that use the largest percentage of their donations to positively impact the cause they represent. PIF donates 25% of every sale, but also encourages customers to donate more with their unique round-up system.
PIF Apparel's CEO is as active a community member as they come. With credits such as Community Outreach Chair/Board Member for the local Society of Young Professionals, weekly volunteer for the Northwestern Ohio Big Brother Big Sister Program, Lead Event Coordinator for the Maumee Chamber Impact 5k and regular church volunteer, the chief of this operation is no rookie.
ABOUT PIF Apparel 25% of every sale this month will be equally distributed to support the following organizations:

AMREF USA - Just $25 can provide treatment for a mother and a child with life-threatening malaria

Autism Research Institute - Your donation will have a direct impact on diagnosing, treating, and preventing autism

Children of the Night - Rescuing America's children from the ravages of prostitution

EcoHealth Alliance - Protecting global health by preventing the outbreak of emerging diseases and protecting ecosystems by promoting conservation

Our Mission is to positively impact the world's most desperate causes by connecting the next generation of donors with the best run charitable organizations in the world.

Step 1: Identify the most effective way to positively impact the world's most desperate causes

PIF Apparel only partners with charities that have an identifiable track record of excellent financial stewardship, accountability, and transparency. In other words, we only partner with charities that use the highest percentage of resources that they receive to directly benefit the cause/s that they represent.

We strongly believe that any charitable organization that asks you for your hard earned money has the duty to use that money to directly benefit the cause that they represent. Many organizations use an unreasonable amount of their funding to pay out salaries, excessive marketing, wasteful projects, etc. When funding is used in this manner it dilutes the impact that the organization could be making on the cause/s that we are donating to. This is not fair to the donor and it is not fair to the beneficiaries.

All of our featured charity partners must have at least a 3 (out of 4) star rating with Charity Navigator; the company we use to evaluate our potential partners. As a PIF Apparel customer, you can rest assured that the money that we donate because of your generosity is being put to good use and that it is directly impacting the cause that you are passionate about.

Step 2: Education and Awareness

Many of our customers are experiencing charitable giving for the first time. We feel that it is our duty to not only provide them with the most viable organizations to donate to, but we also believe that it is equally as important to educate our customers on the various causes that need their help. Knowledge is power, and by equipping our customers with enough knowledge to turn them into true advocates we are maximizing the potential to positively impact world change.

Step 3: Provide a simple and effective way to START making a difference

PIF Apparel is not the only way that you can make a difference for what you are passionate about but it is one of the easiest ways to START making a difference. Our goal is to give you a way to begin impacting what you are passionate about by incorporating philanthropy with something as simple as buying a shirt. When you are ready to start making an even bigger impact you can always count on us to connect you with some of the best charities in the world.

Step 4: Encourage a movement of role models for an exponential impact

Generation Give is more than just a title or a group; it really is a lifestyle. We encourage our customers to Pay It Forward, often and on purpose. Our vision is that our customers will be identified by their outwardly focused acts of kindness, regardless of whether or not they happen to be wearing our product.

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